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10 ways to speed up your Wi-Fi

June 23, 2016 admin Hardware 0 Comments 2016june23_hardware_c, business, communication, company, connection, enhancement, faster, house, speed, wi-fi

2016June23_Hardware_CMuch like unpredictable thunderstorms, internet problems relentlessly plague those wishing to get some work done or catch up on the latest movies. Instead of waiting for divine intervention, take it upon yourself to get rid of sluggish connections. Not only do these ten tips reduce frustration but they also help you speed up your Wi-Fi:

Router centralization and elevation

For optimal signal strength it is best to place the router in the middle of the room, away from other electronics without any doors or walls obstructing it either. It’s always good to keep the router high since routers tend to spread signals downwards, meaning the higher you place it, the more coverage you’re going to get.

Reposition antennas

Try positioning them perpendicular to each other, one being horizontal and the other vertical. Reception is maximized when your device and the transmitter are both operating on the same plane. Former Apple Wi-Fi engineer, Alf Watt, attests to this theory: “perpendicularly positioned antennas ensure optimal wireless reception”.

Use powerline network adapters

Multi-story housing prevents routers from being centrally located, so the next best thing is to use powerline network adapters. These devices work by utilizing the electrical wiring in the walls. First off you would have to plug it in near to and connect it with your router through an Ethernet cable, then plug in the second adapter after you have chosen a room for network coverage. Connection will then be delivered.

Wireless security

Setting up wireless security prevents your network from being compromised by external threats that lead to undesired downtime. After logging into your router’s admin page, change the encryption method to WPA2 and select a password that’s easy to remember.

Utilize heat mapping software

This allows you to see what your wireless heat map looks like, showing you exactly how much coverage each area is getting. With this information, you’d be able to reposition the router into an optimal position, adjust antennas or powerline network adapters to eradicate problematic areas.

Switch to 5GHz

Firstly there are two frequencies to choose from: 2.4 and 5GHz, and for homes or offices dotted with electronic devices the 2.4 GHz spectrum gets crowded pretty quickly. Solve this problem by switching to the 5GHz spectrum since it allows for more devices without cluttering the Wi-Fi.

Move to less crowded channels

Living in crowded neighborhoods or buildings mean that you share the same signal space, depending on which frequency your network operates on. By choosing the right channel, interference is reduced thus speeding up the Wi-Fi. Applications such as Wifi Analyzer or WifiInfoView helps find which channels are overflowing and which ones aren’t.

Router upgrades

Wireless and internet technology have come a long way in the past 5 years, and if your router is older than that – you might want to consider upgrading it. The easiest way to determine if your router is slowing down is to look up the model number and compare its specs with those of the internet package from your ISP.

Turn old routers into Wi-Fi repeaters

When you want to extend your network but your powerline network adapters won’t do, the next best option is to turn your old router into a wireless bridge. This involves installation of custom firmware on your router. If wiring isn’t your thing, this is the best alternative of extending your Wi-Fi to the outer limits of your property.

Contact your ISP as a last resort

If nothing does the trick you should consider calling your ISP. Despite it being an uncomfortable task to accomplish it potentially saves you any future frustration. By contacting your ISP, they’d be able to diagnose the problem and provide a solution for it, at your own expense of course.

The benefits of having an efficient and stable Wi-Fi connection are endless; better communication with clients, more streamlined business operations or even watching your favorite videos without the buffering. Give your business the edge it deserves by giving us a call, we’ll gladly answer any questions you have.

Published with permission from TechAdvisory.org. Source.

Tools for online reputation marketing

June 21, 2016 admin Social Media 0 Comments ?name#, 2016june21_socialmedia_c, brand, management, online, reputation, tools

2016June21_SocialMedia_CLike the Loch Ness Monster, reputation marketing has long been considered a figure that is shrouded in mystery. Shai Aharony from Redboot Online sums it up as “tools that allow you to analyze, track, monitor and engage online activity, giving you the power to directly respond to customer complaints and turn potentially damaging feedback into a positive experience.” If you are still unsure, take a look at these 10 tools that provide a better theoretical as well as practical understanding:

ConsumerAffairs

Businesses can forge a strong online reputation and boost revenue with an array of advanced features. Namely, unpaid business plans along with third-party accreditation programs coupled with powerful software as a service (SaaS) platforms – offering companies various resources to convert customer engagement into cash.

BazaarVoice

Ideal for companies with deeper budgets, BazaarVoice extends the online marketing potential of customers’ voices to shopping portals, offline channels as well as natural search. Customers are also able to leave reviews, rating, questions and other customer-generated content on client websites which will then be shared on social media.

Better Business Bureau

Suitable for entrepreneurs and SMBs, not only does this non-profit group mediate and resolve customer-business disputes but also helps you to personally interact with customers – other networking services are also available at an affordable price.

Yotpo

The mechanism behind this ecommerce-oriented plug and play solution is that if you have made online purchases via Yotpo, after receiving them you will get an email asking you to review the product(s). This Mail After Purchase (MAP) provides more verified reviews since they are sent directly to the customer.

Cision

Focusing more on public relations, Cision allows your company to connect with over 1.6 million contacts and outlets, including influential journalists, bloggers and social influencers that would normally be inaccessible.

Percolate

Create campaigns, store files, create content and manage your business’s marketing efforts with Percolate. It takes into account all your details, target audience, brand identity and objectives, after which it provides a cross-channel marketing calendar that helps you plan ahead and eases the process of sharing content with consumers on social media, the Internet and other methods.

Reputation Loop

Similar to Yotpo, Reputation Loop primarily works by automatically emailing customers for product reviews but with this tool, additional features such as real-time reporting, review monitoring on Yelp and Google+ are at your brand manager’s disposal.

TinyTorch

Utilizing social influencers and user-generated content (UGC) to build your online profile, TinyTorch is a social platform that allows brands to identify, monitor and manage their online presence. The tool helps you locate your most influential customers and redistribute their stories and photos across multiple marketing channels.

HootSuite

This social media management platform allows your business to monitor and sync all social media accounts onto one interface. HootSuite makes it easier to monitor customer feedback on their social media accounts and share positive reviews across multiple social media networks at once.

TrustPilot

TrustPilot is ideal for businesses looking for something simple to work with. Users get to leave business reviews on its website while offering both free and paid brand listings. It’s an easily-navigable site equipped with an assortment of analytic and engagement tools,

Building a credible and consistent brand reputation might not be easy, but it isn’t an impossible task to complete. Whether or not you have one, it’s never too late to start. Please contact us if you have any questions regarding the efficient tools that’ll help you get started on creating your own company’s reputation.

Published with permission from TechAdvisory.org. Source.

Game Over: NBA team losses valuable data

June 20, 2016 admin Security 0 Comments 2016june20_security_c, bucks, email, email protection, nba, security, spoofed

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Good cyber security, much like the best NBA defenses, must be strong and able to stop threats from every which way. For the Milwaukee Bucks, their on-court and cyber security defense could both use a little practice. Yahoo! Sports reported that the Milwaukee Bucks sent out the names, addresses, Social Security numbers, compensation information and dates of birth of players as part of a spoofed email attack. Practice these four email security tips and don’t let this happen to your business.

Education is key
There are countless cliches out there promoting the importance of education, but when it comes to cyber security, you might as well embrace them all. In the case of spoofed emails, you need to make sure your employees know what these are and how they can harm your company. They can come in several forms and look to attack your organization in a number of different ways. A good defense starts with trained employees using best security practices when it comes to emails. Knowledge isn’t just the key to success, it’s the building block of a comprehensive email security plan.

Check the sender
The easiest way to determine a real email from a spoofed one is to view who is sending it. While your basic junk mail folder will screen the really lazy attempts at spoofing, you and your employees can’t rely on it to weed out everything. A lot of cybercriminals have gotten skilled at mimicking the look and feel of companies through professional looking graphics and signatures. For starters, you are going to want to ignore email display names as these can be deceptive. The domain name provides the best clues as to who the sender really is. For instance, if an email requesting your company’s financial documents claims to be from the IRS but the domain reads IRSgov.com, it’s a spoof email since that domain is not what the IRS uses. If you ever spot an email containing a domain you consider to be suspicious, delete it immediately. If it is from a legitimate sender, they will send you a follow up email in a couple of days.

Embrace DMARC
Domain-based Message Authentication, Reporting and Conformance (DMARC) can help reduce the risk of spoofed emails being sent internally. For businesses that do not set this up, it is possible for someone to spoof an email account that looks like it is from your business or a current employee and send it from a different server. As we saw in the case with the Bucks, these can appear legitimate to employees who will then in turn do what is requested such as turn off security settings or handover sensitive data. With DMARC in place you can prevent spoofed emails from utilizing your domains by requiring any email sent by your domain to come from your server. This greatly reduces the risk of an internal spoofed email showing up in the inbox of your employees.

Utilize email protections
A lot of companies believe they can get by with the simple protections that come standard with an email client. However, doing the bare minimum is rarely enough to stop spoofed emails, not to mention all of the other threats lurking in your inbox, and high-powered email and spam protection will give your organization the added layer of security it needs. Much like elite-level basketball players need the best coaching and equipment to succeed, the only way to truly reduce the risk of falling victim of a spoofed email is to educate your staff properly and then equip them with email filtering. This ensures they aren’t wasting their time constantly trying to identify legitimate emails from fake ones but are prepared when the situation presents itself.

When it comes to email security, working with us is a slam dunk. We may not have the skills of Steph Curry on the basketball court but when in the realm of IT, competitors say they want to be like us. Give us a call today to find out more.

Published with permission from TechAdvisory.org. Source.

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